Barking Mental

Ford Fiesta – Dogbot

  • Role Creative
  • Type TV

Market Insight: Our consumers want more from their car.

Product Insight: Ford Fiesta is a youthful and fun small car, packed with a range of new extras as standard.

Idea: Dogbot – a hapless robotic dog who can’t wait to show off some of the extras in new Ford Fiesta.

Dogbot takes a bath.

Dogbot tackles a megaphone.

Dogbot reaches for the moon.